Justin Bieber edited

Where are the Justin Biebers?

0 1
Print Friendly

WANTED!!! A NEW SMALL BUSINESS-FINANCING MODEL.

Very few professions have the ability to take someone from obscurity to popularity, actually, cult-hero status like entertainment and the arts. And very few people typify this marked transformation as much as Canadian-born Justin Bieber, arguably the biggest pop icon in the last couple of decades.

The 18-year old’s (hard to believe he’s just 18) resume is stellar. According to a recent Forbes article, Justin Bieber, Venture Capitalist, he has sold about 15 million records since his debut in 2009. He grossed $150million in 157 tour dates. His biopic, Never Say Never, shifted $30million in its opening weekend and $100million in box office total. His fragrance, Someday, pulled in $60million in retail sales during its first six months in the market. These have helped Bieber to personal earnings of $55million in the past year and believe it, some $108million over the last two years. By any measure, this is an absolutely amazing return for a boy who’s mum was uploading his video on YouTube to get some attention a few years ago.

Having spent such a short time in music and with age heavily on his side, nobody will blame Justin Bieber if he decides to just chill and suck it all up. Even if he’s a chronic spender, it will take a good number of years to waste the wealth he has amassed. After all, most of his mates are still basking in the euphoria of being able to buy booze and a couple of drags with a legal ID.

But Bieber isn’t satisfied, preferring to push his myth beyond music. He has located a conspicuous parking lot in perhaps, the biggest of them all – Silicon Valley. According to the Forbes article referred to above, the singer has shifted millions of dollars into about a dozen tech start-ups in Silicon Valley. Some are Tinychat, Stamped, Sojo Studios and Spotify. Yeah, the same Spotify we all know. Bieber is already there. The size of these investments is put somewhere at $3million.

By the way, Bieber isn’t the only Hollywood star with interests in Silicon Valley. This is a new model of wealth creation in Hollywood that has caught up with others, including Ashton Kutcher (who runs an investment fund).

It’s not such a far-fetched idea. Entertainment is a fast-cycle industry. You sell tons of records today and tomorrow you find yourself struggling for airplay. When you are on the top of your game, you have two things that every business needs – a stash of cash and a huge fan base. Bieber’s numbers are impressive. $108 million earned in two short years, at the last count, over 26million followers on Twitter, well over 40million facebook fans, and the video for Baby, his breakout song, had well over 700million online views. This market size will cost a company billions of dollars and quite a good number of years to cultivate.

The question we ask is where are the Justin Biebers in Nigeria? This is street wisdom! You have millions of fans and all you do is get them to vote for you to win awards or retweet their adulations of you. Common!!!

The strategy is quite simple. Take a position in a business you can sell to your fans and promote it as aggressively as you promote your entertainment. There is no brand cannibalization here. You are not only using your acclaim to promote your business, but these businesses also promote your entertainment career, by putting you more in the faces of your fans. Sounds like heads you win, tails you win. This is not just equity for endorsements. These are serious deals and as a businessperson, you should be ready to put your money where your mouth is. This is cash for equity.

Imagine Wiz Kid taking a stake in I Want Airplay Nigeria or Tiwa Savage taking equity in Confectionery start-up, Cookie Jar. Or imagine Genevieve Nnaji promoting a clothing e-commerce start-up she partly owns. These are huge opportunities for wealth creation (for both the entertainers and owner-managers) and they exist in retail, technology start-ups, agriculture, to mention a few. What’s more, this is national development. as it will boost employment creation.

The role of personal brands in driving businesses is tremendous and small businesses can do with entertainers’ huge fan-base. It’s something that can only be bought by loads of money over a long period of time, luxuries small businesses cannot afford. Entertainers’ social media presence alone provides tremendous market opportunities.

Fame is transient and we have seen some who had real wealth in the past and are now broke, busted and disgusted. It’s good to remember this. All the time!

 

WANTED!!! A NEW SMALL BUSINESS-FINANCING MODEL is a series of conversations on the possibilities of evolving a new small business-financing model in Nigeria, that emphasises capital currently in the hands of private citizens. You can be a part of this conversation by commenting on the articles published on by submitting original articles to be published, through info@boardroomng.com. You can also follow us on Twitter (@BoardroomNG & #smallbizisbigbiz) and on Facebook (Boardroom Nigeria).

Photos courtesy of Forbes.com

The Boardroom

Boardroom is a knowledge management platform for management insights, breaking news analysis, industry analysis, emerging intelligence, cutting-edge strategies, business innovation, venture financing, executive spotlights and breakthrough ideas. Boardroom is an initiative of Sawubona Advisory Services. (www.sawubonang.com)

View all contributions by The Boardroom

Website: http://www.boardroomng.com

Leave a reply

Your email address will not be published. Required fields are marked *

About us

Boardroom is a knowledge management platform for management insights, breaking news analysis, industry analysis, emerging intelligence, cutting-edge strategies, business innovation, venture financing, executive spotlights and breakthrough ideas. Boardroom is an initiative of Sawubona Advisory Services Ltd.Website

Got news?

Please contact us if you have an event you will want our reporters to cover. You can also send us news items, insights and news analysis you would want us to publish on the Boardroom website. Please send all information to info@boardroomng.com or call us on +234 8106 397 244.
  • big tits pool party
  • best amateur blowjob video
  • snaeky sex videos
  • kendra wilkinson bikini pictures
  • sex street girls aberdeen
  • best shemale videos
  • Raveena tandon nude pics
  • amateur video suck free
  • free long homemade sex movies
  • dana hayes pussy shots
  • sandee westgate anal hardcore
  • tween fuck vids
  • young girl tear
  • mature free videos milfs
  • xxx virtual reality sex
  • sexy hot breasts
  • big brother us sex video
  • free amuture sex video
  • virgins are sexy
  • asian hardcore ass
  • my naked girlfiriend
  • sexy slut tits
  • slut wife sub husband sex stories
  • lesbian teens showering
  • eve laurence sex videos
  • Young naked girls galleries
  • hottest teen girls peeing
  • dont eat my pussy
  • black sexy teens in nurses uniform
  • girls stripping then blowjob
  • male anal video free
  • jenniferlopez ass pics
  • amateur boy fingering girl
  • Lisa dergan nude pics
  • carmen elektra sex video
  • magazines for christian girl teen
  • Sex video trailer
  • suck grandmas pussy
  • girls first blowjob cum swallow
  • lick cum from pussy
  • completely virgin solo teen girls
  • Amateur couples sex video
  • xx free galleries of teen models
  • videos of young girls in stockings
  • gong li naked pictures
  • hot amateur home sex videos
  • sexiest ass on the web
  • Sex with indian girls
  • dirty little asian teens
  • asian teen masturbating
  • teen girls diaper stories
  • cartoon hardcore movies
  • shemale girls xxx
  • Tamil movie sex video
  • Black asses fuck
  • groups fuck party
  • tniy teen butt
  • free asian shemale pics
  • girls amateur postings
  • young asian likes it in ass
  • artistic nude young girls
  • young wife and young black boys
  • free pictures of public sex
  • Amy reid masturbate
  • ethnic booty pictures
  • european teen amateur sex video
  • s licking girls pussy free
  • young old thumbnail gallery
  • wife gandg bang videos
  • anal sex with twinks
  • Naked lady pics
  • young black webcam
  • free car sex movies
  • black and london boobs
  • washington dc big butt girls
  • freee ipod sex videos
  • softcore galleries nikki case
  • naked women thumbs nylons sex videos
  • free asian slut movies
  • free i pics
  • post your young girl
  • girls naked yacht pictures topless
  • hien camera on naked girl
  • free video ball gag
  • vivica rayy analyze that ass
  • young german models girl nude
  • teen cash fuck
  • banned fuck videos
  • real free huge dick cry
  • asian fruit pictures
  • mariah carey sexy ass
  • sexy naked lesbains girls
  • anal teen ass
  • jamie pale beauty pictures
  • Nude muslim girl
  • autum movies
  • white teen black hair
  • amateur teen latin
  • xxx mature pron
  • jamie coxx self suck pics
  • redtube amateur party
  • Trisha sex photo
  • erotic cock pics
  • girls locker room pictures nude
  • balck sex free xxx
  • hot wife rio nude video
  • sex free teen
  • Ass fucking latina
  • hairy redheaded movies
  • black pussy massive dildo
  • Getting my vagina pierced
  • husband and wife home sex tube
  • young teen sexvideo
  • galleries amateur teen
  • irish video
  • indian fuck movie thumbs
  • girl and guy anal sex
  • frre amateur movies
  • college underwear party girls
  • dicks one hole x
  • free xxx video for couples
  • dirty sex talking housewives
  • famous pictures
  • young teen latin ass
  • asian get scared by dick
  • petite teen clothing
  • hiv risk anal sex
  • horny young babe video
  • sweet sex loving naked teen girls
  • vintage ww pictures
  • girls locker room sex video
  • kids butt young
  • homemade webcam wife
  • star nice boobs riding big dick
  • young teens getting fucked by
  • sexiest pussy photos
  • black girls names
  • married interracial secret sex
  • naked girls myspace layouts
  • free sex pics thumbs lingerie bra
  • sex doctor pics free
  • negro free xxx amateur sluts
  • teen ass groping movies
  • pictures of sarah huges tits
  • xxx teen squirt
  • jenny hendrix ass pics
  • teen girlfriend movie
  • ultimate blowjob videos
  • gauge star pictures
  • phat tits vids
  • sex foot fetish girls
  • little caprice video foursome
  • Sex boobs fucking
  • nude teen girls in the mud
  • teen pictures naked
  • amatuer teen webcam videos
  • arab girls black guys
  • thai video tubes
  • girls clothing showing breasts in public
  • hot girls and cars pictures
  • Naked pakistani girl
  • hot arab sex movies
  • tips for lesbian oral sex
  • big black gangsta dick
  • red heads public sex
  • video sex free
  • Nice ass chicks
  • nonnude video tits
  • normal young girl
  • ebony star sincerre lemore
  • Plumpers sex movies
  • vomit pics
  • tranny big tits big dick
  • Britney naked boobs
  • sex videos black teens
  • free ass fuck japan
  • nude girl playing violin video
  • xxx free squarting
  • shemale vids folder pownd
  • teen blonde domme
  • free first time lesbian videos
  • Sex pussy anal
  • exploited black teens sex
  • Ebony anal pictures
  • boys teens sex
  • stickam young girl
  • sexy costume babes
  • drugged movie
  • free teen old man sex video
  • naked little girls mpeg
  • oral sex videos man on women
  • free hardcore smoking videos
  • Free chubby nude teen galleries
  • interracial stocking tease xxx
  • upskirt anal blacks
  • wet t shirt babes pics
  • couple invites teen to fuck
  • sexy girls pics and movies
  • sex cum video movie
  • young sex fucked girls
  • pregant group sex
  • college professor teases students pussy
  • private beach handjob videos
  • solo girl has a shaking orgasm
  • show girl video
  • fuck black impregnate cock
  • hairy amateur women videos
  • woman giving blowjob with anal fingering
  • pics halloween
  • nude wife amateur video upload
  • girlfriend threesome gang bang
  • girl lick cum out ass
  • yahoo group sex
  • anal sex party
  • Videos of naked girls
  • dancing topless at home video
  • parental sex pics
  • chubby asian vids
  • couples first sex
  • drunk fuck tubes
  • uncut cock handjob video
  • ex girl friend movies
  • xxx boy for boy sex
  • photo sex couples positions
  • xxx sex ecards harcore
  • backdoor sex videos
  • free blowjob friends xxx teen videos
  • sexy babes with nice boobies
  • sweet juicy pussy lip video
  • Laura vandervoort nude pics
  • women how to do oral sex
  • celebrity girl sexy pictures
  • sup er young girls
  • lesbian stand up pussy eat slutload
  • black girl makes bottle disappear
  • japanese horror sex
  • vivaca a fox oral sex
  • black ebony girls video
  • topless girl beach birdwatching